Brandon Epstein
WRITER & CREATOR
Resume
PROFESSIONAL ​INFO​​
A background in marketing, content writing, education, and TV has helped me harness a universal truth of communication—the power of narrative to drive brand, belief, and behavior.
I’ve developed content for print, web, and screen, and activated audiences of every size, from individual to international. I can’t wait to tell the stories of your organization.
"Humans are not ideally set up to understand logic; they are ideally set up to understand stories.”
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- Roger C. Schack
Psychologist and Entrepreneur
WORK EXPERIENCE​​
2017-Today
Senior Writer - Softway
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Chief writer for curriculum and content on Culture+ Bridge, an experience-driven DEI program for people fed up with typical corporate training.
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Named, launched, and helped develop curriculum for The Seneca Sessions, Softway’s culture change program for modern leaders.
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Worked directly with clients from Fortune 50 giants to local non-profits, working collaboratively to build brands and drive behavior.
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Generated over $700k in organic growth from existing clients by pitching and winning new projects.
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Mentored other writers and new hires outside the creative department.
2016-2017
Copywriter - V Creative
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On a small team, realized all marketing needs for Vidanta, Mexico's premier name in luxury resorts.
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Executed content and copy strategy, including advertising, direct mail, email, editorial, on-site communications, and digital marketing.
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Developed, scripted, and storyboarded commercials, promos, permanent installations, and other video projects, including one complimented by the President of Mexico.
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Re-launched The Vidanta Traveler Online, Vidanta’s online destination magazine. TVT-O boasted dramatically increased open rates and positive impressions with company content.
2012-2015
TV Development - Back Roads Entertainment, Bray Entertainment
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Across three different positions at New York development houses, I helped write, craft, and produce top-rated TV, web series, and branded content—including MTV2’s Joking off and Food Network’s American Diner Revival.
EDUCATION
2010-2014
Johns Hopkins University - Writing Seminars
T: 620-222-0028 | E: epstein.brandon@gmail.com
© 2020